Optimizing Supply Chain Management Strategies for Sustainable Economic Growth in Business

Abstract

This study investigates the impact of strategic alignment and organizational culture on business performance, utilizing a mixed-methods approach to analyze data from a diverse sample of businesses. Through quantitative analysis, the study examines the relationship between strategic alignment, organizational culture, and various performance metrics. Additionally, qualitative insights provide contextual understanding of how strategic alignment and organizational culture influence business practices and outcomes. The findings highlight the importance of aligning organizational strategies with cultural values and fostering a conducive work environment to drive innovation and enhance employee engagement. This research contributes to the growing body of literature on strategic management and organizational behavior by offering practical insights for business leaders seeking to optimize performance through strategic alignment and cultural enhancement.